Join Voice Over Expert J.S. Gilbert in his lecture, "Referral Marketing Tips for Voice Actors". J.S. discusses the importance of referral marketing and how some strategic planning can prepare you for success, both in the realm of business and artistry. Learn how to get business and referrals from people you already know, develop an elevator pitch and get in touch with your prospects.

Download Podcast Episode 70 »

Tags:

J.S. Gilbert, Voice Overs, Referrals, Promotion, Marketing, Tips, Voice Acting, Business

Transcript of Referral Marketing Tips for Voice Actors

[Opening Music]

Julie-Ann Dean: Welcome to Voiceover Experts brought to you by Voices.com, the number one voiceover marketplace. Voiceover Experts brings you tips, pearls of wisdom and techniques from top instructors, authors and performers in the field of voiceover. Join us each week to discover tricks of the trade that will help you to develop your craft and prosper as a career voiceover talent. It's never been easier to learn, perform, and succeed from the privacy of your own home and your own pace. This is truly an education you won't find anywhere else.

Now for our special guest.

J.S. Gilbert: Hi and welcome. I'm J.S. Gilbert. I live and work in Northern California in Northern California as a voice actor and also a writer, director and producer in several industries including gaming, commercial and internet and I also write for different publications regarding aspects of productions, advertising, marketing and related topics.

In my last podcast, I ask that voice actors tear apart the constraints of the words voice actors or voice talent for the sake of marketing themselves as problem solvers. Before we'd get started, I'd ask you to grab a pen and something to write on. There won't be copious notes but I will have reference websites and there maybe some other things you'd like to jot down.

The first thing I'd like to say is that we all have to start somewhere and just as in painting, the hardest thing to do is make that first brushstroke. So whether you're new to voiceover or you've been at it for a while, understand that the methods being used to look for, find and employ voice actors are evolving ad changing all the time. Understanding the dynamic nature of things will help you keep up and increase your chances of being a productive member of the voiceover community and an effective marketing program can be very simple or highly complex.

It's up to you, your resources, commitment, finances and so forth. Today, I'm going to talk about some marketing ideas that are relatively simple and very low cost but first, let's briefly backtrack over the last podcast.

Being a problem solver means understanding your marketplace and how you fit in. It means researching companies, ad agencies, individuals to determine the type of work they create, the styles, perhaps even the actual talent they have hired in the past but also who they are as individuals, their business ideology and so on. It means that when you approach someone, you have something to converse with them about that is of interest and importance to them and that is not all about you either being a voice actor or wanting to be a voice actor.

If for example, you're a former or current teacher, you have many things in common with individuals and companies that produce educational materials. You can relate to people about the challenges they have in maintaining the interest of students, how you dealt with these issues and how that relates to your approach to doing voiceover for this market. If you have a background in grammar and language and you've learned the craft of voice acting, almost any producer would want to have you around since for the price of an actor, they also get a language specialist. Of course you would delicately point out this benefit to them.

What I often find contradictory among the talent who work at marketing is how often they will go to enormous lengths to get the name of someone at some company. An individual they don't know have no relationship with and one who in all likelihood already has adequate systems in place for hiring talent. In other words, a cold prospect that you would cold call. Well, if you do work at pitching yourself as a problem solver, that will give you a little edge but for most of us, there isn't enough there for the prospective client to bite on. Of course you could string enough of these cold prospects together and like tossing spaghetti against the wall, something may stick somewhere. Whether all of your hard work rewards you on an hourly basis at or below minimum wage is something we all should think about however.

It's not the compensation we get for the 40-minute job but all of the hours that go into getting that job, all the auditions, contacts, expense, classes, learning and so forth. You need to find marketing that will be as effective as possible and at the same time, cost-effective. So forget about the cold calls and let's look at referral marketing. Now before you go ahead with this, one of the things I recommend you do is create a business snapshot for yourself. Sit down and make some sort of budget template for yourself, list all your bills and so forth then list your income sources. List things that may likely change or increase. List some of your strengths and weaknesses. What's your fallback plan if you don't secure a work for a period of time in voiceover? Can you pay the bills and keep from getting into debt or borrowing or it's all about going into things with both eyes open whether you've been at this for two weeks or 20 years.

Secondly, are you at a point where you feel you can compete on some level? Have you really studied your craft and learned enough about the industry terms, expectations, the business of the VO business as well as acting? Again, we all have to start somewhere but you can blow a really god potential introduction if you can't deliver the goods. With this regard, you might want to limit yourself to narrower parameters that might exclude contacting certain individuals until you've developed appropriate skill sets. Remember the rule of the people who hire. They often forgive but seldom forget. It's an unfortunate part of this profession that a bad audition or performance tends to be far more memorable than a good one.

Don't let that bad communication pop up and bite you in the posterior three or five years later down the road when despite your growth and development, a potential client may still judge you on that past relationship. So, drum roll please. Here is the magic formula. Sit down and make a list of everyone you know. You will be surprised at how long this list can get. You start with your friends including those you've lost touch with, friends of your parents, parents of your kid's friends, your neighbors, your clergy, dry cleaner, insurance sales man, cable installer, favorite bartenders, regular waitress at the diner, the guy you buy the paper from, pool boy, postal carrier, druggist, doctor, lawyer, (Indian) chief, co-workers, boss, ex-coworkers, ex-boss - well, you get the idea.

Those documents or list or database should be dynamic and something you would add to everyday or several times a day. Carry it with you. If you don't know the names of people, and only know them by sight, then introduce yourself and learn their name. Jot down whatever contact information you have for the person even if it's out of date, put the list in some sort of priority when you can with the people you know best and are easiest to talk to at the beginning and those who may need to research or have lost touch with coming down the line.

The next step is to jot down information about these people, whatever you know, birthdays, names of husbands, wives, kids, pets, type of work, how you met them, how you relate to them, their favorite color. If you have a little spare time, you can use online services like LinkedIn to help get back in touch with people you may have fallen out of touch with. Now sit down and make some sort of needs assessment. You might be looking for introductions to potential clients. Well, that's usually the number one priority for a voice actor but you might also be hoping to find someone who knows about microphones or home audio to help you out or maybe someone who can put together an inexpensive website for you or help with graphic design for your demo cover or someone who can watch your kids when you have to go on a gig then the next step is to put together your elevator pitch and make sure it's not structured as less than.

If you're marketing today because you're still training and want to have a marketing plan in place when you feel ready, then that's a positive and that' something to apologize for or downplay then the next step is to make the phone calls, send the e-mails, the snail mail or however it is you're going to get in touch with these people. You want to have that elevator pitch together and that's what it's all about. Try a couple of mock phone calls with a spouse or friend before you go ahead and if you can post an e-mail or letter, run it by a few people you trust first. Forget about sending demos or resumes or any of the hard (inaudible) right now. Make it a relatively straight shot. Oh, and you'll need to ask for whatever it is you want such as, "I was hoping you might be able to introduce me or give me the contact information to the person at your company that's responsible for finding voice talent," or asking if someone has any experience with how voice talent might get hired in a particular industry and for what things.

Now, this is isn't easy but these are people you have an association with and they will be more patient and understanding and helpful than a stranger. After a while, things will become much clearer as you'll no doubt spend a lot of time Googling words and phrases you might no be familiar with. You will get leads like the time I was referred to a bigwig with Taco Bell. Had I cold called the Taco Bell guy, I never would have gotten the past the voicemail but mentioning the name of one of my associates got him to talk to me and that in turn got him to call the ad agency they used and request that I be given a chance to audition and the ad agency not knowing my exact relationship with Mr. Taco Bell bigwig complies of course. They want to make the client happy and instead of having some chucklehead in front of them who didn't know what he was doing, they had me, a trained chucklehead in front of them who surprised them with how good this audition was and then because they assumed that hiring the guy the client referred would make the client happy, the agency pushed me to the top of the list.

Now, I wish I could say I got that I got the Taco Bell spokesperson job and stacks of money but I actually lost out to Charlie Sheen who at the last minute decided to come in and be their spokesperson. But the agency did have me do a couple of other things. Well, perhaps to make up for the fact that I lost the Taco Bell spokes job or maybe they really like me. In any case, I got an opportunity which eventually led to work. I've also got through, local corner market, and relatives of friends and I've gotten referrals from referrals from referrals, some of whom hired me and others who just passed me along. These people are much more congenial than the ones I've cold called. They're more likely to return a phone call or an e-mail and of course, I do everything I can to find out as much about them so that I can relate to them about what's important to them. There are also lead clubs in almost every town and city and even organized groups of individuals and networking groups who network referrals.

If you play your cards right, you might never need to make a cold call. Go to Entrepreneur.com and click on the marketing link and you will find tons of helpful articles about creating a buzz, referral marketing through networks and lots more creative concepts for marketing your talents

In our next installment, we'll deal with some more concrete ways of marketing as a problem solver, how to find business all around you and some common mistakes you should avoid. If you'd like to get a hold of me, visit my Voices.com page or just Google J.S. Gilbert and you'll see a bunch of pages with all my various contact information. Thanks for listening and good luck.

Julie-Ann Dean: Thank you for joining us. To learn more about the special guest featured in this Voices.com podcast, visit the Voiceover Experts show notes at Podcasts.Voices.com/VoiceoverExperts. Remember to stay subscribed.

If you're a first time listener, you can subscribe for free to this podcast in the Apple iTunes Podcast Directory or by visiting Podcasts.Voices.com. To start your voiceover career online, go to Voices.com and register for a voice talent membership today.

[Closing Music]

Links from today's show:

J.S. Gilbert

Your Instructor this week:

Voice Over Expert J.S. Gilbert

J.S. Gilbert has been active in the Bay Area for over 25 years. He is a trained actor, voice talent, engineer, audio director, writer and copywriter. His work has bridged over from the advertising community to technology to video games and the hospitality industry. Currently, J.S. produces audio and performs v.o. for the educational industry, commercials, branding, the internet, audio books, interactive and the gaming industry. He has also personally been voice talent on almost 400 video games and numerous commercials, industrials, voice mail projects, etc. J.S. produces the Gilbert e-newsletter, which is an extensive resource to monthly Bay Area events, mixers and other items of interest to the Creative Community and has a current readership of just under 5,000 people. J.S. is also on the Board of Directors for BAARC (Bay Area Advertising Relief Committee), and is a member of the Professional Advisory Committee at the Art Institute of California. J.S. is also a contributor and on the Advisory Board to Create Magazine. J.S. also writes for other publications on advertising, gaming, technology and convergence. J.S. was formerly on the Board of Directors of the San Francisco Ad Club and was Bay Area ADDY Awards Chair for 2005 and 2006. He is the recipient of many awards, including SF Ad Club's President's Award, AV Video Magazines Top 100 Producers List, ADDYS, Tellys, and others. J.S. was a featured voice talent on "10 Days That Unexpectedly Changed America", which was an Emmy award winner. J.S. can be reached at jsgilbert@pacbell.net His cell number is 415-336-6238.

Did you enjoy J.S.'s episode? Leave a comment with your thoughts!

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Join Voice Over Expert Enda Caldwell in his debut lecture "Working Abroad as a Voice Over Talent". Originally from Ireland, Enda calls Monaco home and has been working outside of Ireland for a couple of years on the radio and as a voice over talent. Share in Enda's voice over journey and learn how you can adapt to working out-of-country. Expect more to come from Enda Caldwell in the future!

Download Podcast Episode 69 »

Tags:

Enda Caldwell, Irish voice, voice overs, voice talent, working abroad, voice acting

Transcript of Working Abroad as a Voice Over Talent

[Opening Music]

Julie-Ann Dean: Welcome to Voiceover Experts brought to you by Voices.com, the number one voiceover marketplace. Voiceover Experts brings you tips, pearls of wisdom and techniques from top instructors, authors and performers in the field of voiceover. Join us each week to discover tricks of the trade that will help you to develop your craft and prosper as a career voiceover talent. It's never been easier to learn, perform, and succeed from the privacy of your own home and your own pace. This is truly an education you won't find anywhere else.

This week, Voices.com is pleased to present Enda Caldwell.

Enda Caldwell: Hi. It's Enda Caldwell and this is Voices.com. You're very welcome to this very Irish edition of the Voiceover Experts podcast. Well, first of all, I'll make no excuses for the fact that this is a very echoey room that I'm recording it in due to the fact that it's just a temporary accommodation, you know. I'm just passing through from a place called Seborga in Italy. I would urge you to Google it. It's a very interesting place which you should visit if you ever get the chance.

So it's been recorded here. I'm from Navan in County Meath in Ireland which is the same town as Pierce Brosnan. Now, if I've popped when I've said Pierce Brosnan, there you go, I need to - I'm a bit more coaching myself on the all voiceovers. Now, how did I get started as a voiceover? Well, as a child, my speech and drama teacher with the London College of Music and her name was Patricia Malloy. She said, "Enda, you know, if you go home and you record it onto a tape recorder, you'll listen back to yourself doing the prose and poetry pieces for the exams that you have in your step 1, 2, 3 and grade 1, 2, 3, et cetera. Record them into a tape recorder and listen back to yourself and it'll help you."

Well, I really did and I became very comfortable with the sound of my own voice and not nervous at all to listen back to my rather, Aled Jones choirboy type of sounding voice at that time. So, it became a bit of fun and something I would do as a hobby and when my friends would come around or my cousins and that we'd play these games of recording people reading news and making fake commercials and funny things, just into a normal tape recorder.

It was all a bit of fun back then and I really loved the idea of being able to perform and to animate and, you know, really just to enjoy being a voiceover or in that case, it was a performer as such. So radio came along then and I became interested in radio because I thought, "Well, here I am doing this. I'm not playing football like the rest of the guys but what can I do that, you know, is really cool that would make me cool?" And of course radio, because I thought, "Well, you know, DJs are cool."

And I listened to the guys on the radio. They seemed very expressive. I seem to relate to them and there was one DJ, he's from New Zealand and his name is Pat Courtney. He has to take some credit and the voiceover that I would thank and the production genius who inspired me was Tony Allan. So those guys and Chris Cary for starting Radio Nova back in Dublin in the 80s. I've got to thank him because without him and his excellent, you know, commitment to quality then, I wouldn't have heard all this great radio. I would have been stuck listening to RTE reading out the the Angelus, you know.

Then, Atlantic 252 which was a huge international project opened 12 or 15 miles from my parents' home and that was a little ditty bitty town called, Trim. And I went over and I met some of my radio heroes like Paul (Cavanagh) and other people who were involved in the management and setting up and presentation of this big, wonderful CHR Radio station which was basically, to all intents and purposes, the European version of Z100 New York, okay. Now, you get me.

Now, we had Pirate Radio stations still spreading up as well and by the time I got to college around 18, I met a fella by the name of Tony Gallagher among others and John Gartland. And these guys were running little pirates from backyard and sheds and from their bedrooms and old sorts of weird and clandestine places. I would be obviously offering my services to voice ads which you would know as spots in the States and commercials and all that kind of thing and doing the imaging for them.

So, I got involved in that and just was really fueled on by being involved in the Pirates and it was all a little bit hush-hush, you shouldn't really be doing it. Then local radio, I got involved in that and that kind of became a career and a job for me and I did a lot of production work as Head of Production and did a bit of experience of tip by (indiscernible) stations like that. And then working all around the country in local radio and different regional radio stations. I got to do a lot of different voiceovers that way.

So that's how I really become fueled on by it. Now, you know, I would listen to the War of the Worlds from the CD in the car and think, "Wow, if I can only sound just a little bit like, you know, the way Richard Burton sounds, it would be just awesome, you know. Minds immeasurably superior to us." You know, and all that kind of thing and it's I guess - I mean, I've heard that he did that just sitting in a hotel room somewhere and it was all done in one take, I believe so. So the myth or the legend or the rumor has it.

I would encourage you to have listened to that. Definitely, Richard Burton doing the War of the Worlds, he is definitely one of my top three voiceovers apart from Tony Allan and some of the guys from the States. Obviously like Don LaFontaine and Sean Caldwell and you know, people like that and Spyder Harrison and other friends of mine in the States who sound really, really good.

Being Irish as a voiceover, well you can get a little bit type-cast and I don't laugh but it's very difficult to break into the international market looking for things like representation from agents internationally. You do get boxed off into a corner a little bit. It's becoming less and less now because now, they're thinking, "Okay. So we don't want to use US voices. We don't use an English voice. What else can we get? Okay, an Irish voice. We haven't thought of that."

So there is a little bit of that thinking and long may have continue and I hope that it starts to spread head a little bit more because I'd like to see that and some of us, Irish voiceovers getting a little bit more of the pie. Being a voice artist in a foreign country, well, one thing you're going to need. First stuff, my advice to you is get a portable kit so that you're always mobile and able to deliver work. You would need something like a laptop or a portable USB mic. My best advice really would be to get a laptop with the Dolby edition on it so you can add it up, stuff like I'm recording right now onto a Dolby. Have an external sound card, a really good high quality one and Edirol UA-25 is the one I use and it's made by Roland who also make the keyboards. That soft solid (indiscernible) play.

But you've got things you also need like a portable tripod microphone. You need, you know, basically what the microphone I use is the Rode NT2-A which is also a really good broadcast mic but it's a really good all-around mic. It's not quite a Neumann and it's not Neumann price but it's a good mic. The Hercules mic standard use is very handy. I've got a (KNM spit pan) for when you've had too much to drink and a memory stick is very handy, a 4GB. I was only joking as well about that too much to drink but you can do good voiceovers if you have a lot of whiskey.

Anyway, a memory stick. Four gig memory stick have got to be enough memory that you can take it form the laptop and if you're in a country say, like India, as I've experienced or Italy where the broadband and wireless coverage is somewhat patchier and you need to go to a McDonald's to send that or go to a local internet cafe to send off your stuff. I would be armed up with all those things if you were a voiceover in a foreign country.

Now, getting back to me and where I'm at now, I'm in Seborga, Italy that's because I live and work here but I work not too far away in Monaco with Riviera Radio which is the English-speaking radio station on the Riviera for the side of France. So I spent 45 minutes from here. I'm hoping to get a place a little bit closer to it but that's another story.

Now, as we move on with the Voices.com podcast, I mostly say, it would be very interesting to hear from other Irish voice artists all around the world. So if you are, just give us a shout. I'd love to hear from you and you know I'm sure if you just contact Stephanie at Voices.com, she'll pass on all of my details to you.

What's it like landing in a foreign country, outside of Ireland or England to work as a voiceover? Well, it was interesting. Just little things like obtaining visas and that. In Luxembourg, you have to be interviewed by the police even if you have a letter of police clearance from Ireland. now, I would have thought, you know, where the EU. I mean, if you move from the West Coast to the East Coast of the States, you don't have to go down to the local cop shop and be interviewed.

And the same thing happened to me here in Italy but, I guess they just want to keep tabs on everybody and keep the movement on them. Anyways, if you got a Facebook account, everybody knows what you're at these days. So I think there's a few things like that. I mean, if you're working in places like Luxembourg and I was very lucky in that. I worked for Radio Luxembourg and RTL and they own the huge advertising agency, IP and worked with some great coaches there like Cecile Somers. Thank you very much, Cecile.

And we did some commercials which were kind of bi-lingual where you've got to have some pronunciation differences. So, you know, you've to really have a little bit of the dialect and maybe know how to do the accent of it, you know. Like if you want to say wine names and things like (indiscernible). You know, you need to really change how you deliver and maybe a listen to the way that the French or the Italians or per se the Germans speak. You've got to really tune your voice to the sound of how they do it. Not that you necessarily need to speak the language because the words are there in the script but you would certainly need to know how to pronounce them that they sound authentic. I think that's the important thing to remember.

I hope I've covered everything on this Voices.com podcast. It's always a pleasure. You can check out more about me at endacaldwell.com. It's great to talk to you and I wish you the best of Irish voiceover look and I thank you for tuning into this podcast at Voices.com.

Julie-Ann Dean: Thank you for joining us. To learn more about the special guest featured in this Voices.com podcast, visit the Voiceover Experts show notes at Podcasts.Voices.com/VoiceoverExperts. Remember to stay subscribed.

If you're a first time listener, you can subscribe for free to this podcast in the Apple iTunes Podcast Directory or by visiting Podcasts.Voices.com. To start your voiceover career online, go to Voices.com and register for a voice talent membership today.

[Closing Music]

Links from today's show:

EndaCaldwell.com
Enda Caldwell on Voices.com

Your Instructor this week:

Voice Over Expert Enda Caldwell

Enda Walter Caldwell's career began on Irish Pirate Radio with Kiss 106 in Dundalk. His international reputation lay in wait as he transitioned to RTE and RTL Group's Atlantic 252. Then Today FM nationwide across Ireland, Cool FM in Northern Ireland plus he's been heard on Kiss 100 London and 104.9 XFM London. Enda was a mainstay for Atlantic 252 and was the last presenter on the station on it's last live day of transmission. In the last few years Enda has worked as the International Marketing Director for Florida-based voiceover artists Sean Caldwell and Spyder Harrison. Enda's voice has been heard on Sirius Satellite Radio on St. Patrick's Day 2006 as their Irish Lucky Charms Leprechaun.

You may have seen Enda (he's a moviestar, too) as a movie extra in a number productions including 'Angela's Ashes' as the hospital porter! As well as his broadcasting commitments, Enda still has time to indulge himself in his other great passions - keeping fit, canoeing, classic cars, fine wine and learning the Luxembourgish and French languages.

Enda Caldwell studied voice delivery (Speech and Drama) from a very early age with London College of Music ( A.L.C.M) and has worked in many areas of the voice over spectrum from TV Continuity and imaging to Commercials and Radio imaging through to Cinema trailers. He serves clients such as IP Luxembourg Advertising Agency, TM Studios jingle company and many top Radio stations worldwide, including the #1 Radio station in Dublin - FM104.

Enda also records messages on hold, voicemail greetings, voicemail messages, online radio voicetracking and internet sales and is heard on thousands of Radio and TV commercials worldwide.

Enda's belief is: "We never stop learning in this business. I am open to all new ideas that come up."

Did you enjoy Enda's episode? Leave a comment with your thoughts!

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Join Voice Over Expert Nancy Wolfson in her lecture "I am Enough". Find out how training and self-discovery will help you to realize that you are enough. Be empowered and banish that fear voice that holds you back! Get some game on, be true to your sound and remain authentic to achieve success.

Download Podcast Episode 68 »

Tags:

Nancy Wolfson, Anna Vocino, Voice Over Demos, Work, Break Into VoiceOver, Voice Overs, Voice Acting

Transcript of I Am Enough : Be Empowered and Banish Fear

[Opening Music]

Julie-Ann Dean: Welcome to Voiceover Experts brought to you by Voices.com, the number one voiceover marketplace. Voiceover Experts brings you tips, pearls of wisdom and techniques from top instructors, authors and performers in the field of voiceover. Join us each week to discover tricks of the trade that will help you to develop your craft and prosper as a career voiceover talent. It's never been easier to learn, perform, and succeed from the privacy of your own home and your own pace. This is truly an education you won't find anywhere else.

This week, Voices.com is pleased to present Nancy Wolfson.

Nancy Wolfson: Today's way of (attacking announcer) and it has to do with attacking that fear voice from the back of your head that had been saying you're not good enough. And that maybe there's somebody who's found that's nicer than yours or whatever.

I have to credit my friend, Richard with helping bring this to so many people. You know, it's this whole notion of "I'm enough". Training and good course of study really helps you feel this if you can't pretend your way into it because sometimes really diligent people really need to feel like they've earned being enough and so not only is there substance in the course of study but really diligent people oftentimes feel that they're only enough when they've really done their homework and they're not comfortable being fakers.

So it is on going to a proper course of study and accomplishing that, sometimes empowers people who really respect academic pursuits to credit themselves with feeling like they're enough. But I would if I could tell your fear voice could get out of there because you are enough. It's more than a pep talk. Although, you know, as long as you're in a state or a process of acting here, anyway, I mean, whether you're acting as a narrator or as the person on the spot, you might have well pretend to act as if you feel confident. That man couldn't hurt but it's more than just a pep talk. It's actually also logical and it comes back to branding.

You see, if you change your branding to be as cool as you think somebody else sounds, that insecurity bleeds through. But also, what if they would have liked your true sound? You know, what a missed opportunity that would have been. It's you and you have to be the one who can do you the best. Nobody else can bring your styling, your sound to the party as well as you can.

So why move the target? You have to stay authentic and when you're being authentic, you have to pretend to feel confident about that without worrying that you're not enough or that somebody else's sound or style might be more interesting than yours and you've done your homework, you've deconstructed the copy, you've asked yourself the questions that you know you need to ask yourself in the flow chart of deconstructing the script.

Get some game on and bring some confidence to the party.

Julie-Ann Dean: To learn more about the special guest featured in this Voices.com podcast, visit the Voiceover Experts show notes at Podcasts.Voices.com/VoiceoverExperts. Remember to stay subscribed.

If you're a first time listener, you can subscribe for free to this podcast in the Apple iTunes Podcast Directory or by visiting Podcasts.Voices.com. To start your voiceover career online, go to Voices.com and register for a voice talent membership today.

[Closing Music]

Links from today's show:

Braintracks Audio
Break Into Voiceover

Your Instructor this week:

Voice Over Expert Nancy Wolfson

Nancy Wolfson

Based in Los Angeles, CA Nancy Wolfson is a private voice over consultant and freelance casting director for commercials, animation, narration, and audio books. She writes, produces, and directs demos for her clients and has been the leading coach in the top market(s) over a decade. Her coursework has been accredited at the university level in private and group classes throughout North America and Europe. For over 15 years, she has worked with beginners, working pros, and celebrities as a producer and talent agent.

This podcast is a mini excerpt from Nancy and Anna's Break Into Voice Overs series of MP3s featuring Nancy Wolfson.

Student Testimonial For this Lesson

We often hear the words, "Be yourself."

That is sometimes the most difficult thing to do.

In your ACTING FOR ADVERTISING pt. 3 Teleseminar, you talked about this concept in a way I'd never heard before.

When Nancy asked the question, "What if the REAL you is what the client actually would have wanted... and you were trying to be something else? You'd have missed that opportunity." You've got to realize that 'I am enough.'"

WOW. I think about this every time I hit record.

During those two to three minutes of the teleseminar, I was tearing up.

Don't know if you had anyone specific in mind, but you may as well have been just speaking to me.

That seminar woke ME up again.

Did you enjoy Nancy's episode? Leave a comment with your thoughts!

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